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Self-promotion Primer: Guilt Free and Cost Effective PR Options by Mar

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SELF-PROMOTION: Does the very term make you cringe? Do you suffer from

"Not-Doing-Enough-Self-Promotion" guilt? Do you think self-promotion is

something you'll have time to learn AFTER getting The Call? Here's THE

online workshop for you:

August 15th - 28th -- "SELF-PROMOTION PRIMER: Guilt-Free & Cost-Effective PR


PR consultant/Berkley author Marcia James will present this two-week online

workshop, with lectures from a slate of promotion-savvy guest lecturers.

Participants will be given insider tips and the tools to pick the PR options

right for them and their books. The lectures include:

Promoting Yourself Before "The Call" by Beth Morrow (Wild Rose Press)

Web Site Design by Karen McCullough (Cerridwen Press & Karen's Web Works)

Online & Print Press Kits by Patricia Sargeant (Kensington/Berkley)

Book Videos by Michael Matthew (Michael Matthew Productions)

Co-Promotion by Dianne Castell (Kensington, Berkley & Harlequin/Silhouette)

Group Blogs by Donna MacMeans (Berkley)

Author Promotion Sites by DeNita Tuttle (AuthorIsland.com)

Print Advertising by Janice Maynard (NAL, Kensington & Silhouette)

Public Speaking by Karen Harper (MIRA, Penguin USA & NAL)

Networking/Power-Schmoozing by Susan Gee Heino (Berkley)

Social Media Sites by Kathy Kulig (Ellora's Cave/Cerridwen Press)

Author Newsletters by Kay Stockham (Harlequin Superromance/Berkley)

Readers' Loops by Carol Ann Erhardt (Wild Rose Press)

Podcasts by Melissa Alvarez w/a Ariana Dupre (Cerridwen Press)

Workshop participants will learn about author branding, create tag lines,

and identify elements within their work that lend themselves to niche

marketing. In addition to the guest-lectures, Marcia will discuss

cross-promotion, print and trinket PR materials, author interviews, and

more. And all participants will receive Marcia's 300-page, detailed

Promotion Options file.

The workshop is hosted by the Northeast Ohio chapter of Romance Writers of

America (NEORWA). Cost is $15 for NEORWA members and $20 for non-members.

(You don't need to be a Romance Writers of America member to take the

workshop.) See http://neorwa.com/index.php/Workshops/Workshops for


Learn to love (okay, LIKE) self-promotion. ;-) And banish the guilt of not

doing enough PR. Join us online August 15th - 28th! See you there!

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