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RWA Online's May workshop: Pinterest for Authors

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RWA Online Chapter 136 presents:

PINTEREST FOR AUTHORS: Developing your Author Brand via Pinterest with presenter Lana Pattinson

Workshop begins: May 2, 2016 and ends May, 20, 2016

Cost: $15 (free to RWA Online Chapter members)

Registration opens: April 18, 2016

Register here: http://www.rwaonlinechapter.org/campus.htm

Course blurb:

Whether you are new to Pinterest or already have a personal account, we’ll discuss strategies for branding yourself as an author and developing your Author Platform.

In this course, we’ll cover the following topics:

  • Why Pinterest?
  • The Basics: Setting up your Account
  • Pinterest as part of your Social Media plan and how to manage your time
  • Targeting your Audience
  • How to make a great Pin
  • Interacting on Pinterest
  • Nuts & Bolts: How to Pin, Whom to follow
  • Analytics
  • At the end of the course, each participant will receive their choice of a 30 minute phone call or a one page review of your Pinterest account from Lana.


Hi y’all! I’m a Marketing Consultant with expertise in Brand Planning and Social Media. For over 15 years I worked in the wine & spirits industry, marketing powerhouse brands globally such as The Macallan Scotch Whisky, Jacob’s Creek wines, and Kahlua Coffee Liqueur.

I’ve lived all over: Ontario, Texas, Las Vegas, New York & Scotland. I have a BS in Business Administration from Trinity University in San Antonio, TX and an MBA from the University of Edinburgh, Scotland.

I write Young Adult Historical Fantasy, and am a Finalist in the 2015 Romance through the Ages Contest. I’m a member of RWA, YARWA, and CHRW.

Currently, I live in Westchester County, New York with my husband, daughter, and furbaby. Connect with me via my website, LanaPattinson.com, where I blog about Books, Booze & Scotland. You can also find me on Pinterest or Twitter.

Format: Courses are conducted via online discussion (bulletin) board on the RWA® Online website (no email loops). Non-chapter members MUST complete both the workshop registration AND the discussion board login registration for access.

Visit our website to learn more about the workshop and how we operate workshops:


You must be registered for the workshop and paid by May 2, 2016 in order to participate.

If you have any questions, please contact Patti Fischer, workshop coordinator, at fisc40pa@aol.com

Thank you.

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